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Youth Market in USA ready to explode

Discussion in 'GENERAL Wireless Discussion' started by Google, Jan 8, 2002.

  1. Google

    Google New Member

    Jan 8, 2002
    Likes Received:
    Hi, some headlines of interest for fellow forum members.

    Mobile Phone penetration in the 5-24 year old age demographic
    continues to show strong growth worldwide. As penetration reaches 90-
    95% in North Europe for this age group, the increase in prevalence of
    a younger user will become apparent over the next few years.
    Increasingly, children as young as 8-9 years old are becoming first
    time mobile phone owners. Research from the mobileyouth.org report
    suggests that while the media have been quick to highlight the
    negative aspects of youth mobile phone owne... more

    All public research titles available below -

    European Youth keen for MMS - study
    European Teens in Market Survey Give Animated SMS Messaging Service
    Big Thumbs Up. Survey Confirms European Operators Will Find a Ready
    Market for Animated SMS Services
    A market study of 1,286 teenaged girls from the U.K. and Ireland
    showed that animated SMS messaging is a highly appealing service
    which would be used frequently. The mar... more

    Merrills gives Wireless Industry thumbs-down
    Merrill Lynch, has taken a less-than-positive outlook on the
    prospects for the global wireless industry. One of the major concerns
    for the global market, cites Merrills , is the general downward
    pressure in equipment pricing. Companies mentioned in the investor
    include Ericsson, Nokia, Motorola, Palm, RIM, Openwave and Aether
    Systems. US... more

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