Fortune article - 6-1-06 The team that saved Motorola By Adam Lashinsky A team of engineers and designers defied Motorola’s own rules, ignored research and missed deadlines – and created the RAZR, a cell phone that outsells Apple’s iPod. http://money.cnn.com/2006/05/31/magazines/fortune/razr_greatteams_fortune/index.htm
Thanks, SteveW, for the article. It is fascinating to read how the RAZR came to be. I never realized that the antenna was located in the mouth piece of the phone. This was definitely a great read!!:thumb:
You're welcome. I'm interested in innovation in technology and I thought the history of the RAZR was a very good example. Sort of reminded me of the early-days-at-Apple stories I have read. If you haven't looked at them already, some of the companion articles are also good such as "Why dream teams fail" and "Six teams that made business history". Here's the link: http://money.cnn.com/magazines/fortune/great_teams/
I think they are cutting it close if they think they will surpass ipod sales this year. Maybe next year and it won't be the original V3. Maybe the V3i will do it.