I was reading an article about Sony considering selling off its mobile segment. After reflecting on that, coupled with Blackberry's struggles and the news that Samsung took a 60% profit loss last year, I made the following comment on another website. I'd like to hear you folks take on the industry: I think I’m finally beginning to see the REAL and WHOLE story. As much as the pundits have taken their pot shots at Samsung, the real story is that the whole industry is getting hit. Market saturation has gotten such that it is impossible to expect the charts to continue showing growth. It is now a leveling and holding of whatever market-share these companies can grab. Now, I know some with argue that the newer companies that are undercutting the established ones with cheaper products disprove my musings, but actually, they prove it. In a few years people will become more acquainted with those companies and their products. Just like all other companies, a love/hate relationship will grow. The wave rushes in, the wave washes out, but there's always tide pools and residual moisture in the sand. Time will tell what the market can truly bear--how much "water" each company can hold. My take on this is that the mobile industry needs to change gears and accept that after reaching saturation, they need to change their profit model to one of maintenance, which means business structure changes, cutting back on portions of the business that served their purpose during the ramp up, but are no longer useful. R&D will always be needed, but not at the break neck speeds in the past.