Sweet Success: Verizon Wireless Has Sold More Than 3 Million Chocolates

Sweet Success: Verizon Wireless Has Sold More Than 3 Million Chocolates

Media Contact Info

Brenda Raney
Brenda.Raney@VerizonWireless.com
908-559-7518

09/18/2007

BASKING RIDGE, NJ — Verizon Wireless, the leading wireless company with the nation’s most reliable wireless voice and data network, today announced it has sold more than 3.4 million Chocolate by LG phones since its launch last summer. Exclusively available from Verizon Wireless, the Chocolate by LG is a fully-functional mobile music device that supports V CAST Music, giving customers access to more than 2.1 million songs they can download to a PC and sideload to their phones or download over-the-air directly to their phones.

Packaged in an innovative slider design, the Chocolate by LG comes in a number of hot colors – including Black, Cherry, Mint, Blue Mint, Black Cherry, White, and Strawberry – and offers advanced multimedia features such as a microSD™ memory slot that supports up to a 4 GB card, a music player, a powerful speaker for music, and dedicated keys for easy access to stored music. Chocolate by LG is also V CAST-capable and perfect for use with Get It Now® applications, such as VZ NavigatorSM, the location-based service from Verizon Wireless that provides turn-by-turn directions to more than 14 million destinations and points of interest throughout the U.S.

The Chocolate by LG is currently available online and in Verizon Wireless Communications Stores. For more information on Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or visit Cell Phones, Cell Phone Plans, Cell Phone Accessories - Verizon Wireless.

About Verizon Wireless
Verizon Wireless operates the nation’s most reliable wireless voice and data network, serving more than 62.1 million customers. The largest U.S. wireless company and largest wireless data provider, based on revenues, Verizon Wireless is headquartered in Basking Ridge, N.J., with 67,000 employees nationwide. The company is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at Cell Phones, Cell Phone Plans, Cell Phone Accessories - Verizon Wireless. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

Sweet Success: Verizon Wireless Has Sold More Than 3 Million Chocolates

 

blah blah blah....just another PR to demostrate the wonderful integrated functionality of the Verizon UI, whose only purpose it is to push GIN purchases....

 

Verizon Wireless: LG Chocolate sales nearly rival iPhone

By Phil Carson
Story posted: September 18, 2007 - 1:59 pm EDT


Verizon Wireless said today that in the 12 months since it launched the LG Chocolate in the United States it has sold more than 3.4 million units—an obvious comparison to the one million units-per-quarter performance of Apple Inc.’s iPhone, which sells at rival carrier AT&T Mobility.

That’s an average rate of about 850,000 Chocolate handsets per quarter, which compares well with Apple’s stated intent to sell one million iPhones in the third quarter—the first quarter for iPhone sales—which it reached Sept. 10.

Verizon Wireless’ announcement, while falling into the “me too” category, is interesting because it takes some of the media-driven mystique out of Apple’s stated goal of one million units in the iPhone’s first quarter on the market. Apple’s iPhone sales would have to remain steady for a year to allow an “apples-to-apples” (no pun intended) comparison with Verizon Wireless’ sales of the Chocolate.

Apple clearly facilitated media attention to its unit-volume goals by stating them up front, then meeting them. That sort of chutzpah has been largely avoided by incumbent handset vendors and their operator partners.

Verizon Wireless sells the Chocolate at its retail and online stores, as well as through mass-market, consumer electronics chains. Apple sells the iPhone through its flagship stores as well as through AT&T Mobility’s retail and online stores. Media reports have speculated that Apple sells as many as eight times as many iPhones as AT&T Mobility does, but neither of the partners has publicly addressed this disparity.

Verizon Wireless: LG Chocolate sales nearly rival iPhone - RCR Wireless News