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Handango Launches Phone Fusion Gift Card for Mobile Phone Games

Discussion in 'MOTOROLA' started by amphibian, Jan 27, 2003.

  1. amphibian

    amphibian Senior Member
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    Handango Launches Phone Fusion Gift Card for Mobile Phone Games

    Phone Fusion Gift Cards From Handango Enable Retailers to Sell Games and Other Applications to Billions of Mobile Phone Users

    HURST, Texas, Jan. 27 /PRNewswire/ -- Handango, the leading publisher and platform for mobile software, today launched Phone Fusion, a gift card for mobile phone games. Using the card, mobile phone subscribers can add 5 games up to a $20 value to any compatible Nokia, Motorola, Samsung or Sony Ericsson mobile phone, subject to carrier and device requirements. Handango Phone Fusion cards are currently available for purchase at http://www.handango.com
    and from MobilePlanet, a leading mobile computing hardware reseller, at http://www.mobileplanet.com .
    With Phone Fusion, retailers can now sell mobile phones and associated software simultaneously, capturing more revenue per customer while improving the customer's ownership experience.
    "We are excited to be one of the first to offer phone software to retailers in North America," said Laura Rippy, chief executive officer of Handango. "With hundreds of available applications and a simple user experience, Phone Fusion provides mobile phone users the best of available software and gives phone retailers an easy way to increase revenues in the
    fast-growing phone software market."
    According to a new study from IDC, Are We Having Fun Yet?: U.S. Wireless Gaming Forecast, 2002-2007, the number of total U.S. unique wireless gamers will climb from nearly 7.0 million in 2002 to 71.2 million in 2007. By utilizing Phone Fusion, retailers have the opportunity to capture and dominate this fast-growing market of wireless gamers.
    "We are happy to be the first retailer to carry Phone Fusion," said Philippe Pastor, chief executive officer and chairman of MobilePlanet. "With great ease of use, support for a wide variety of handsets and carriers and a huge collection of available games, we feel this is a compelling offering for almost any mobile phone user."
    With customer-friendly instructions and tremendous ease-of-use, Phone Fusion simplifies the process of purchasing applications for a phone. After purchasing a Phone Fusion gift card, users visit a Web page where they can choose from an ever-growing lineup of games. Users can select puzzle, trivia,
    action, adventure, racing and a host of other exciting games to match their personal interests. A few of the existing titles include Tennis Maniac, Blackjack, Labyrinth, Merriam-Webster Word Search, SkyRaider, Mahjongg, Classic Roulette and many more.
    Users can purchase a Phone Fusion gift card for $20 (USD) on Handango at ttp://www.handango.com/PlatformProductDetail.jsp?ProductId=53607 or on MobilePlanet at http://www.mobileplanet.com/phonefusion . A version of Phone
    Fusion for European customers will be available in March 2003 for 20 euros.

    <snip>

    SOURCE Handango
    Web Site: http://www.handango.com
    http://www.mobileplanet.com/phonefusion
    http://www.mobileplanet.com
    http://www.handango.com/PlatformProductDetail.jsp?productId=53607


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