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Europe:Can iPhone Oust the BlackBerry Favorite?

Discussion in 'Wireless News' started by viewfly, Feb 7, 2011.

  1. viewfly

    viewfly Mobile RF Advisor
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    From the European section of the Wall Street Journal.


    Could the reign of the BlackBerry as the City's smartphone of choice be coming to an end?
    Last month, two Deutsche Bank analysts released a report praising Apple's corporate email services, following a two-month trial in which they swapped their BlackBerry handsets for iPhones.
    Now UBS has confirmed that more than 1,000 staff members are taking part in a pilot program that allows them to access company emails, calendars and contacts using a secure application for the iPhone and iPad.
    A spokesman for UBS said employees across the bank's divisions had been testing the app since it was launched last ...


    Read more: Can iPhone Oust the BlackBerry as City's Favorite? - WSJ.com

    P.S.: of course this could apply just as well to Android and other type smartphones: Both will eat into RIM as the corporate standard.
     
  2. Jay2TheRescue

    Jay2TheRescue Resident Spamslayer
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    Win Mobile used to have good support, but a few of my friends on Win Mobile were told that their phones would no longer be supported by their company.
     
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  3. RadioRaiders

    RadioRaiders RF Black-Belt
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    Honestly, neither of these phones are really entrenched in Europe like they are in North America. Keep in mind RIM and Apple are North American companies, and Europe is home to Nokia and Ericsson (ok, SonyEricsson for phones). Plus I think Europe's culture difference to the US carries over to phones as well. The US is heavily media driven, pop-culture driven, commercial driven...while Europe is a bit more laid back. People generally don't watch as much TV here or are "pressured" socially by the flavor of the day. So they tend not to be affected so much by marketing, but more by informing themselves of the choices and then chosing something. So buying something (ex. a phone) just because it's "cool" doesn't as happen on the massive scale as it does in the US.

    Having said that, I never saw much of a BlackBerry presence here and tend to usually see more iPhones than BlackBerries. But still the majority of the phones I see are Nokia and SE. Granted that's just my personal experience, maybe some statistics somewhere will prove me wrong. And really buisness/companies issuing or requiring a certain OS doesn't happen very often. From what I see it's pretty rare actually, and for a comapny to switch a phone OS would have a minimal impact on the overall smartphone market.
     
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  4. viewfly

    viewfly Mobile RF Advisor
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    I'm guessing then that your really didn't read the WSJ article.
     
  5. RadioRaiders

    RadioRaiders RF Black-Belt
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    I did, just went off on a little tangent ;)
     
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