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Customers not loyal to cellphone brands

Discussion in 'Wireless News' started by Fire14, Aug 10, 2006.

  1. Fire14

    Fire14 Easy,Cheap & Sleazy
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    There is a chart on the site showing some of the questions asked & the responses.


    US Consumers Are Not Loyal to Cellphone Brands

    Today, consumers typically sign up for cellular service and select a phone made by a cell phone manufacturer. But soon, service providers may start offering their own brand of cell phone. Would consumers select these phones, or want to stay with the brands they know? The latest survey of cell phone users by Harris Interactive shows that a slight majority (54%) of US adult cell phone users say they have no preference for an existing brand or a new one offered by their service provider, while the rest differ in opinion between interest in a new brand (27%) and an existing brand (19%).

    These are the results of an online survey of 1,870 U.S. adult cell phone users conducted by Harris Interactive between July 14 and 18, 2006.

    Choice is good

    About two-thirds (64%) of US adult cell phone users agree that more competition among cell phone manufacturers will lead to product innovation and 40 percent believe it will ensure more choices in the marketplace. Other benefits of having cell phones and service from the same company could be increased compatibility between the handsets and the networks, according to about half (48%) of adult cell phone users, as well as overall lower plan costs (32%).

    Buying a cellphone from handset manufacturer Vs network provider

    "If you were to consider buying a new cell phone, assuming that the cell phone has the same features, pricing and warranty, how likely would you be to buy a cell phone manufactured by a wireless service provider compared to a handset manufacturer?"

    Much/Somewhat More Likely to Buy from Handset Manufacturer (Net)
    19%

    Much more likely to buy from a handset manufacturer
    11%

    Somewhat more likely to buy from a handset manufacturer
    8%


    Much/Somewhat More Likely to Buy from Wireless Service Provider (Net)
    27%

    Much more likely to buy from a wireless service provider
    16%

    Somewhat more likely to buy from a wireless service provider
    11%


    Just as likely to buy from a wireless service provider as a handset manufacturer
    54%


    Not all consumers on board

    There is some skepticism about cellular service providers offering their own brand of phones, and approximately one-third (29%) think this actually may result in decreased competition and higher prices in the long run. Similar numbers (30%) agree that smaller wireless service providers who cannot manufacture their own phones will go out of business, and another one in five (21%) feels that wireless service providers lack the design skills to build quality handsets.

    Joe Porus, Vice President and Chief Architect for the Harris Interactive Technology Practice said, "Cell phone manufacturing by the large wireless service providers is the next logical step in this market. If they can pull this off, it will give their bottom lines a nice lift, but a failed entry here could start a new phase of consolidations in the industry. This apple is likely too tempting to leave on the tree-new cell phones could be coming your way soon."

    Handset manufacturer Vs network provider


    www.cellular-news.com/story/18754.php
     
  2. Jay2TheRescue

    Jay2TheRescue Resident Spamslayer
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    I don't know. I got burned a few months ago when I decided to buy something other than a Motorola. I don't think I will make that same mistake again anytime soon.

    -Jay
     
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  3. QLR

    QLR RIP Note!
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    I dont think I'll ever buy a "store brand" phone. The only types of phones I havent owned are those Palms, Blackberries, and the like. I'm a Samsung or Nokia guy, although my LG VX3300 was good at what it did (make calls only). I would probably stick with Samsung (despite the quirks) or LG while with VZW; I would never get LG on GSM ever again... I was burned with mine while on Cingular blue... If I use GSM on contract, I'll get a Moto or a Nokia :)
    At least the selection of phones have gotten better, IMHO.
     
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  4. M in LA

    M in LA Mobile 28 Years Plus
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    I know I am the exception to this survey. I am VERY loyal to Motorola and Nokia. I have had nothing but excellent phones from them, whether they're CDMA or GSM. I look for phones with excellent reception. You can't beat the big two on this one. I also really like the styles of Nokias & Motos out there.

    Samsung, on the other hand, I :censored: hate with a screaming passion. The SCH-A790 killed it for me. I will NEVER buy Samsung again. Not to mention, IMO, their phones have no style. They all look relatively the same. Their T-Mobile collection is the biggest load of :censored: I've ever seen.

    With LG, their CDMA's are ok, but their GSM's are a joke. I just have no desire to purchase one.

    I had a Sony-Ericcson once, it was alright, but I probably would not get one again.
     
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  5. MOTOhooligan

    MOTOhooligan Former Mobile Data Addict
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    I think it's pretty obvious where I stand.:browani:
     
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  6. Jay2TheRescue

    Jay2TheRescue Resident Spamslayer
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    Really? I would have never guessed.

    -Jay
     
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  7. MOTOhooligan

    MOTOhooligan Former Mobile Data Addict
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    Yep, that's right, Jay, Kyocera all the way!:biggrin:
     
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  8. Jay2TheRescue

    Jay2TheRescue Resident Spamslayer
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    I thought you liked only the best Korean phones ... LG.

    -Jay
     
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  9. MOTOhooligan

    MOTOhooligan Former Mobile Data Addict
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    What can I say, Life's Good! Actually, I got the L.G. free from work and the AX4270 really isn't such a bad (basic) phone. I don't need it to do anything except text and place/receive phone calls and it can do both of those things with (relatively) no trouble. Sending SMS is kind of a pain in the :censored:, but that's probably only because I'm used to the way you do it on Motorola phones.
     
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  10. bobolito

    bobolito Diamond Senior Member
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    I am really not loyal to any brand. It just so happens that Motorola and Nokia have been the best for me. Sony Ericsson has never come up with attractive models until recently (z520, w810). But if Samsung or LG ever came up with a good phone, I wouldn't mind going with them. It just so happens they make the worst GSM phones out there even though for CDMA they seem to be pretty good.
     
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  11. Jay2TheRescue

    Jay2TheRescue Resident Spamslayer
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    Yeah, text on LG's is a pain. I had a devil of a time with it in the 26 hours I had one. The dealbreaker was that I could not hold onto a call unless I could physically see the tower, and even then the audio was choppy. I did a field test w/ my V551 and found a tower on 1900 mhz that had a signal of -80db which is pretty good, but in the same place the LG had choppy audio and couldn't hold the call.

    -Jay
     
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  12. @TheRealDanny

    @TheRealDanny ALL IN
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    What about the LG CU500? It looks cool from the pics though I have yet to ever use one.
     
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  13. MOTOhooligan

    MOTOhooligan Former Mobile Data Addict
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    Yeah, I had an e315 with T-Mobile for about a year and didn't know what I was missing until I got my v620 and v300, man, their signal strength totally killed the Samsung.
    You didn't put the LG into field test mode to see how many dbs it was pulling?
     
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  14. Fire14

    Fire14 Easy,Cheap & Sleazy
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    I am like a few others here & loyal to Motorola & Nokia, If they had Carrier branded phones I would be leary of them & for the same price it wouldn't be a thought, I would go with the Manufactures brand over a carrier branded phone.
     
  15. Jay2TheRescue

    Jay2TheRescue Resident Spamslayer
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    I didn't know how to access field test on the LG, and the fact that it couldn't hold a call unless I had the tower in sight pissed me off so much I took it back to the store after 26 hours of use.

    -Jay
     
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  16. MOTOhooligan

    MOTOhooligan Former Mobile Data Addict
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    (Not that it matters now, but...) On my AX4270 it is MENU, then 0 to access NAM programming, field test mode, etc. but since yours was GSM, I don't know if that would have worked or if field test mode is even loaded on the CU500. I know with all the T-Mobile-branded Motorolas I've had, field test mode isn't an option.
     
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  17. Etorres777

    Etorres777 Life is good for now..
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    Motorola all the way. Except, LG on Verizon was AWESOME! They make fantastic phones for CDMA.
     
  18. jerry 12

    jerry 12 Junior Member
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    motorola for me.:D
     
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  19. bobolito

    bobolito Diamond Senior Member
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    Yeah, it looks cool, but that's about it. The LG CU500 has that crappy earpiece like all other LG phones. You have to try a Nokia, SE or Motorola to see what sound quality is all about.
     
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  20. ZaphodB

    ZaphodB Signal Go Down De Hole...
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    I'm not loyal to any one brand, but I do have one brand to which I am "anti-loyal" -- I've never had a Samsung I wanted to keep. Motorola have the best features, Nokia have the hardiest phones, and LG have the best interface.
     
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