Here's the article: http://www.cnet.com/news/at-ts-thanks-keeps-existing-phone-customers-happy/ Personal observations: 1. The churn that AT&T experiences as losses directly related to T-Mobile, I don't think they have much to worry about. I am still hearing from locals I know that are leaving T-Mobile due to spotty service. I doubt they would go with Sprint, because it would mean changing phones. For the same reason, I doubt they'd take on Verizon even though its coverage is historically the best. (So why don't I have Verizon if I feel that way? Because it is indeed a trade-off between cost and service. The only place I have not had service in my local area is inside Kaiser Permanente facilities. So far, the longest time I stayed there was 3 days due to a post-surgery emergency health situation. After that, I actually did research on picking up a wireless hotspot from Verizon on prepay. That way, I can activate it for short periods of time without a lot of overhead. As my health continues its downward spiral, I may actually get one.) 2. I've had U-Verse and, before AT&T acquired DirecTV, I had them too. U-Verse sucks. I've even spoken to small business owners that use it to provide wifi to customers. It is down frequently. DirecTV was the absolute worst experience I've had in TV service. Dish was good, but about once a year we'd have high winds in the valley that would sufficiently tweak the dish to prevent service. Getting them back out in a timely fashion just wouldn't happen. (And believe me, you don't want to deal with my wife when she can't watch TV, LOL.) Even though I am paying a premium, I currently use the local cable company (Comcast) for a bundled TV and internet package. After the introductory period, I am now paying $140/month. I'm not happy about it, but any high-speed internet and TV combination (whether packaged or through separate companies) is at least that amount. If Google Fiber ever comes to town (I'll probably be dead before then), I will gladly check them out.