Artificial Life, Inc. Launches America's Next Top Model 9 Mobile Game

Press Release Source: Artificial Life, Inc.


Artificial Life, Inc. Launches America's Next Top Model 9 Mobile Game
Friday September 21, 9:58 am ET


HONG KONG, Sept. 21, 2007 (PRIME NEWSWIRE) -- Hong Kong-based Artificial Life, Inc. (OTC BB:ALIF.OB - News), a provider of award-winning mobile 3G technology and applications, announced the launch of the America's Next Top Model (tm) Cycle 9 mobile game on Artificial Life's m-commerce portal (Botme.com - java mobile games, mobile games, java games, V-girl, V-boy, V-Penguins). The game will soon be available on-deck through telecom operators.


Continuing the success of the last cycle, the America's Next Top Model (tm) 9 mobile game further expands the concept of training and taking care of the models based on the reality TV show. All 13 of the participants from the show are represented in the game by realistic 3D avatars. Players get to choose their favorite model and then train her and manage her daily life so that she gains the skills necessary to become a top model.

Depending on the handset capability and player location, users may opt in to receive text message alerts and voice calls featuring the voices of the real participants from the show. Each week when a participant is eliminated from the show, the corresponding avatar will be removed from the mobile game. Players will compete against others to see who has the top score in the game. Availability of the real-time elimination feature, leader board, IVR alerts and text message alerts depend on the carrier and capability of a player's handset.

In the U.S., the ANTM 9 mobile game is available for $5.99 to download.

``With our third installment of the America's Next Top Model (tm) mobile game we continue to bring new and exciting features to ANTM fans. This season, players will receive calls featuring the voices of the real participants from the show for the first time. It's exciting to produce another game based on this globally popular TV brand,'' said Eberhard Schoneburg, CEO of Artificial Life, Inc.

About Artificial Life, Inc.

Artificial Life, Inc. (OTC BB:ALIF.OB - News) is a public U.S. corporation headquartered in Hong Kong with offices in Berlin and Tokyo, and a leading global provider of award winning mobile technology, content, games and applications (see also Artificial Life - and Botme.com - java mobile games, mobile games, java games, V-girl, V-boy, V-Penguins).

Forward-Looking Statements:

This press release contains ``forward-looking statements'' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as ``may,'' ``will,'' ``should,'' ``expect,'' ``intend,'' ``plan,'' ``anticipate,'' ``believe,'' ``estimate,'' ``predict,'' ``potential,'' ``continue,'' or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB filed on April 3, 2007. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.



Contact:
Artificial Life, Inc.
Ada Fong
(+49) 30 5268 1780
a.fong@artificial-life.com


--------------------------------------------------------------------------------
Source: Artificial Life, Inc.