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Old 10-10-2007, 10:14 AM    #1
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Default Free Voice-Activated 'Directions' Service for All Cell Phones in Six New Metro Areas

Press Release Source: Dial Directions


Free Voice-Activated 'Directions' Service for All Cell Phones Now Available in Six New Metro Areas
Wednesday October 10, 9:00 am ET
Free Service Provides Directions to Any Address, Business Chain, or Local Event to More Than 2,700 Cities Across the U.S.


SAN FRANCISCO, Oct. 10 /PRNewswire/ -- Dial Directions (Dial DIR-ECT-IONS), today launched its free, voice-activated 'directions' phone service in six new metro areas, including Atlanta, Boston, Detroit, Miami, Philadelphia and Las Vegas. The service was already available in the New York, San Francisco, Los Angeles, Chicago, Dallas, Denver, Sacramento, San Diego and Washington, D.C.

On any cell phone, users simply dial "DIR-ECT-IONS" (347-328-4667), speak their starting location and destination (address / intersection, store or event), and the service instantly sends driving directions by text message.

"Dial Directions provides any cell phone user with a free, easy and convenient way to get directions to a destination, the nearest business chain, or a local event," said Amit Desai, cofounder and chief product officer of Dial Directions. "It's just a simple phone call -- no downloads, special phone, or web plan requirements."

The service is built on a ground-breaking technology platform developed by a team of industry experts in voice interfaces, speech recognition, and navigation - whose work is in use today by leading retailers, hospitality companies and airlines.

"Today, Dial Directions is available in 2,700 cities across the U.S., and in the coming months we'll expand to more cities and add new features," said Desai. "Our vision is to make Location Based Services (LBS) technology accessible to anyone with a cell phone, the majority of whom want something easier and more available than today's complicated 'smart' phones."

How it Works

Any cell phone user can dial DIR-ECT-IONS, which is 347-328-4667, and say where they are and where they'd like to go - the service understands and texts back turn-by-turn directions. Users can give a specific destination address or intersection, ask for the closest location of any chain store, such as Starbucks or Borders or an event, like the Atlanta Nike Club Run. Event organizers can have any event supported in Dial Directions simply by self- publishing the information at Dial DIR-ECT-IONS.

About Dial Directions

Dial Directions provides the industry's best platform for voice-activated location-based services. Dial Directions' first of a kind phone service "DIR- ECT-IONS" (347-328-4667) enables any cell phone user to call and ask for directions to any address, store destination or public event, and receive directions by text message instantly. Now available in 15 metro areas across the U.S., including New York, San Francisco, Los Angeles, Atlanta, Boston, Chicago, Dallas, Denver, Detroit, Miami, Philadelphia, Las Vegas, Sacramento, San Diego and Washington, D.C., the free service bridges the gap for consumers between the online and mobile worlds for location-based services. The company is privately-funded and made up of a team of industry experts in voice interfaces, speech recognition and navigation. For more information, visit Dial DIR-ECT-IONS.




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Source: Dial Directions
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Old 10-10-2007, 10:31 AM    #2
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Default Re: Free Voice-Activated 'Directions' Service for All Cell Phones in Six New Metro Ar

That is pretty cool, I never heard of them. Thank you for posting.

I feel like there is a catch, how do they make money if it is free. The only thing I can think of, is they charge a fee to a company that wishes to distribute the service to have people get directions to their location.
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